First, sorry I didn’t get here last week. So here I am.
Last week I was listening to the radio where a news program was doing a special report on concierge medicine. What is it you might ask? Well, overworked physicians are reducing the size of their practices, and in order to give you more comprehensive and caring attention, they are asking you to pay a monthly membership fee to see them. The one doctor who spoke in the piece was charging his patients $150 a month to see him in addition to his regular fees. My own personal physician did this about three years ago- I politely declined the “opportunity”.
Why is this my topic today? Because, I give this kind of care routinely and without asking for a membership fee. I even reward my patient’s loyalty with perks and opportunities to save their hard-earned dollars in my practice. And why do I do this without a concierge fee? Because I am a doctor. I am here to be of service to you. That is part of the job description. Don’t get me wrong…I don’t do it for free. But I set my fees at a reasonable and fair rate and give 100% of myself to you. Your dental health is pretty important to me. And charging a membership fee feels wrong to me.
I don’t run a country club for snobby members. I am a doctor. And I NEVER want to forget the integrity that honor demands of me.
Talk to you soon!